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The future is for M-Commerce

, , , , , , , , , , , , , , , , , , , , , , , , , Haya Solutions Inc., Software Development Projects

The future is for M-Commerce

ecommerce

What’s M-Commerce?

In the Covid era, no one on earth still doesn’t know what e-commerce is. Purchasing online became a fact and a common practice worldwide. The term “m-commerce” came to the surface in early 2020 referring to purchase and pay online but by using a mobile device instead of a computer or a laptop. (Investopedia)

The e-commerce and m-commerce together are growing dramatically year over year, and they both made 4 trillion dollars in 2020, with a market share of 18% of the total retail industry sales. They are also expected to generate total revenue of 7 trillion dollars in 2025 contributing 25% of the total retail industry sales. (emMarketer)

M-commerce continues to grow

Statistics show that 68.1% of all website visits in 2020 came from mobile devices. In 2018, 79% of smartphone users have made a purchase online using their mobile devices. In addition, here are some wow statistics gathered by Christo Petrov in November 2021 and published on TechJury:

  • Mobile commerce sales will reach $3.56 trillion by the end of 2021.
  • More than 1B mobile phone users use their phones for banking worldwide.
  • Mobile accounts for over 67.2% of all e-commerce.
  • 67.03% of the global population owns a mobile phone in 2021.
  • 79% of smartphone users have made a purchase online using their mobile devices.
  • In 2020, US mobile retail revenues were $339.03 billion.
  • 72.9% of all e-commerce will be m-commerce by the end of 2021.

The conclusion

From the previous statistics and figures we came to the following conclusions:

  • The e-commerce and m-commerce are still growing and will continue to grow
  • The m-commerce is still growing and will continue to grow overriding the e-commerce

Therefore, the investment for the future should focus on selling products and services in a Mobile App rather than on Web Stores.

Market Impact

Many e-commerce leaders and companies start building mobile applications only without a web browser to help small businesses and start-ups start their m-commerce business without the web store. This approach helps these businesses to kickstart quicker and with minimum investment.

That’s in addition to the Mobile App other benefits such as:

  • Better overall experience for customers, Ecommerce already made shopping more convenient
  • Variety of payment options including mobile e-wallets such as (Google Pay, Apple Pay)
  • A true omnichannel experience, since you can check the mobile App products while you are in the physical store
  • Mobility, since customers can use it anywhere
  • Lower the cost of building a web-store
  • Quicker development

ecommerce demo

 

Start your m-commerce

Haya Solutions Inc. also took these statistics and future readings into their strategic planning consideration. They developed an m-commerce platform consisting of:

  • Customizable Mobile Application for any retail business and brand
  • Administration web portal to enable business Admins to manage the mobile platform
  • Mobile Payments Integration
  • Pre-approved in Apple Store and Google Play

Haya Solutions Inc. launched the platform to the market at a very cost-effective price in line with small businesses’ budgets, and also in a high quality that any Large Enterprise needs.

You can start your m-commerce business today and sell your products and services via an App approved in the App stores in 4 weeks’ time.

Read more…

 

References:

https://www.perficient.com/insights/research-hub/mobile-vs-desktop-usage https://www.investopedia.com/terms/m/mobile-commerce.asp
https://techjury.net/blog/mcommerce-statistics/#gref
https://www.emarketer.com/content/global-ecommerce-forecast-2021
https://www.outerboxdesign.com/web-design-articles/mobile-ecommerce-statistics https://techjury.net/blog/mcommerce-statistics/#gref

5 reasons why your business needs a mobile app

, , Information Technology, Software Development Projects

15-20 years ago, with the internet revolution, having a website for your business was solely for big corporations. Year after year, having a website for your business is the norm, no matter how small your business is. Nowadays, we are experiencing a similar situation and soon, all companies – despite the size and revenue – will be forced to have a mobile app. So, if you think that your business does not need an app, think again!

Smartphones are replacing almost every other apparatus in our lives. Just think when was the last time you used an old-fashioned calculator or alarm clock or land-line phone. Think of the apps you install every day on your smartphone to interact with other people, search for information and products, plan your day, and detect your calories and weight. Recent researches claim that we spend more time while our eyes mesmerized on our little screens than ever, and so do your customers.

Whether you offer a service  or sell a product, your business needs a mobile app and here is why:

Are you visible to your customers?

Your customers spend a long time every day on their smartphones and other mobile devices using different applications. When you build a mobile app for your business, you will get the opportunity to be in front of your customers’ eyes. As recent statistics show that 86% of people use mobile apps vs 14% who use traditional browsers, your business app will allow you to reach your customers, interact with them, and sell your product or service to them.

What is your direct marketing channel?

There are several channels for marketing and reaching your customer, and your business mobile app will allow you to reach the customer through push notifications with the latest offers, sales and special promotions. Your business app can send reminders to customers and even ‘poke’ them if they left products in their cart and did not complete a transaction, therefore an excellent opportunity to increase your sales and grow your business.

Do you market locally or internationally?

Whether you target local customers or regional or international customers, your business mobile app can help you focus on them, send them localized offers and attract them to your store, office, location or an event you participate at based on the location-based data that has been collected through your business mobile app. This will create a strong presence of your business within your target market.

What value do you provide to your customers?

Our customers are demanding more value for money and more tailored and customized services and products. As businesses, we need to cater to our customer’s demands to stay relevant and competitive. Your business mobile app will help you provide more value to your customers.

In addition to notifications and special offers, you can build extra smartphone-based offers and app loyalty and reward programs

What data do you collect?

As we are fast-moving towards smartphone marketing, collecting data through your business mobile app is crucial to your business. The data collected can provide great insights about how your customers perceive your products or services and enable you to take the right decision regarding product or service development.

I am convinced, now what?

To build your business mobile app, you have two routes, or to develop your own app development team in-house or hire Haya Solutions.

Hiring your own team is an extensive process that includes recruiting, interviewing, and so many other phases that might lead to a meager return on investment (ROI).

On the other hand, if you decide to go the second route and hire us, you will partner with expert coders and developers who will work closely with you to build your top-notch mobile app and help you connect with your customers and beat your